Employee Communications     Media Relations    Strategic Planning    Marketing Communications

 





Steven J. Pawlowski, APR

Professional Experience

FOX Sports Net (FSN) OHIO
Communications Manager - Sept. 2000 to Sept. 2008
Primary liaison and conduit to all outside media, team partners, affiliates, advertisers and internal staff. Facilitated the research, planning, execution and evaluation of all public relations programs. Provided on-going media counsel to the general manager and other executive staff. Editor and contributing writer of monthly newsletter. Implemented cross-promotional events with the Cleveland Indians, Cleveland Cavaliers, Columbus Blue Jackets and Cincinnati Reds to maximize partnerships resulting in long-term team renewals.’

University of Akron
Adjunct Instructor (Public Relations) - Jan. 2006 to May 2008
Instructor of a unique senior- and graduate-level class focusing on the public relations aspect of the sports industry. Developed class syllabus, tests and all course material. Instruction included: the business of sports, media training, ethics, public relations vs. advertising, crisis PR, strategic planning, ROI and careers.


Cuyahoga County Public Library
Public Relations Coordinator - Oct. 1993 to Sept. 2000
Guided the planning, coordination and recruitment of volunteers for library participation in community events for the 8th biggest library system in the nation. Crafted press releases, internal and external newsletters; and, coordinated direct mail projects and paid advertisements. Served as an integral member of a campaign team which led to the passage of a library levy. Developed and implemented a crisis communications plan and customer service training initiative.


Professional Affiliations

Public Relations Society of America Educators Academy, Non-profit Committee
Greater Cleveland Sports Commission Public Relations Steering Committee
Baldwin-Wallace University Mentor, Partnership Program Participant
Cystic Fibrosis Foundation Committee Chair, Bruce Baskin Cystic Fibrosis
  Golf Classic
Journey of Hope (a non-profit organization benefiting adult cancer patients)
  Public Relations Chair, 2006 Golf Tournament
Sanctuary for Senior Dogs - Created and chaired a fundraising initiative to
  provide critical funding for a non-profit serving the unmet needs of senior dogs

Cleveland Area Metropolitan Library Association Public Relations Committee


Education

Bachelor of Arts, Business and Organizational Communication, University of
  Akron, Ohio
Member, Golden Key National Honor Society
Accredited Member, Public Relations Society of America (PRSA)


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(602) 826-6939 or via email at daniellesittu@cox.net